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Do U.S. Consumers Love Amazon More Than Apple?
When it comes to consumers’ perceptions, is Amazon (NASDAQ:AMZN) better than Apple (NASDAQ:AAPL)? According to a new “Brand Desire” study by M&C Saatchi’s brand consultancy division Clear, Amazon...
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The Top 10 Brands in America Make Impressive Stock Gains
The health of the consumer is very questionable. The economy has since rebounded from the worst levels seen during the financial meltdown, but the recession is still alive and well for many Americans....
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What Does Silver-Screen Steve Jobs Say About Apple?
Steve Jobs founded Apple (NASDAQ:AAPL) in April 1976. The rest, to put it one way, is history. The Apple I went on sale in July of that year and 37 years later, the company has a market value of over...
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Here’s Why Apple Is the Most Valuable Brand in the World
Apple (NASDAQ:AAPL) has been named the most valuable brand in the world in 2013 by brand consulting company Interbrand. According to Interbrand, Apple’s estimated brand value is $98.3 billion, 28...
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Apple Recap: Brand Value, 5C Surplus, and a Win in Brazil
Shares of Apple’s (NASDAQ:AAPL) stock tumbled along with the broader market on Monday, with the S&P 500, the Dow Jones, and the Nasdaq all closing lower in the face of a possible government...
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Here’s Another Important List That Apple Has Topped
For the third consecutive year, Apple (NASDAQ:AAPL) has topped Forbes’ list of the “World’s Most Valuable Brands.” Fellow tech giant Microsoft (NASDAQ:MSFT) took second place, while beverage maker...
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Top 5 Most Valuable Banking Brands in the World
Source: http://www.flickr.com/photos/uggboy/ With the help of the Federal Reserve’s unprecedented monetary policy, the banking system has enjoyed improved stability and bigger profits in recent years....
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5 of the Fastest-Growing Mega Brands of 2014
Source: Thinkstock It’s hard to value a brand. Brand is ephemeral, intangible, and fundamentally qualitative. This, of course, hasn’t stopped enterprising researchers, marketers, and consultants from...
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Google Unseats Apple as World’s Most Valuable Brand
Google (NASDAQ:GOOG) (NASDAQ:GOOGL) has surpassed Apple (NASDAQ:AAPL) as the world’s most valuable brand, according to market research firm Millward Brown’s annual Brandz Global Top 100 Most Valuable...
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Warren Buffett Shows Some Love for World’s Most Valuable Brands
Getty Images Warren Buffett once said: “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that you’ll do things differently.” In the business world, a company’s...
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